Category: GreatNotion

Great Notion is a consulting group delivering business strategy and communication to the sustainability sector

Discussion thrives at Griffith Circular Economy event

Geoff Ebbs /30 May, 2019

Over fifty delegates kicked off a lively discussion about the role of the Circular Economy for small business at Griffith University, Southbank, yesterday, Thursday, 30th May. The Queensland Small Business Week Event #QSBW had businesses grilling government, academics and practitioners about tools to implement the strategies discussed, government support for innovation and long term impacts Continue Reading →

Thriving in a low growth economy: Say what?

Geoff Ebbs /26 May, 2019

Wages growth, inflation, interest rates and unemployment are at all-time lows. Traditional economic models are not working. How can small business thrive in a low-growth economy? Many small business owners find it unhelpful to engage with macro-economic policy. It seems largely irrelevant to our frame of operation. Throughout the rise and fall of empire, fashions Continue Reading →

The Small Business advantage

Geoff Ebbs /21 May, 2019

Globalisation, online competition, energy prices, low economic growth: we are all aware of the challenges. Small business has a natural advantage, however. We are embedded in our community and have the opportunity to build and reinforce our networks of stake holders. Great Notion, Griffith University and the Circular Economy Labs have put together a networking Continue Reading →

Qld to break Greenwash barrier

Geoff Ebbs /26 February, 2019

Launching the Circular Economy Lab in Fortitude Valley yesterday evening, the Minister for Arts, Science and Environment, Leeanne Enoch, said that Queensland has committed $150,000 to the lab as part of its commitment to protect the natural assets of the State, such as the Great Barrier Reef.

Recycling is just rubbish

Geoff Ebbs /24 February, 2019

In the light of last month’s detailed analysis of the shortcomings of plastic recycling that ran in The Conservation: we decided to reprint this article from Geoff Ebbs’ 2007 book – Sydney’s Guide to Saving the Planet. Statistics have not been updated and refer to 2007. Shockingly, most of these numbers are worse today than Continue Reading →

SnöApe emodies Great Notion thinking

Geoff Ebbs /24 February, 2019

Snöape’s founder, Benjamin Monteiro, studies business and marketing with Great Notion founder, Geoff Ebbs, at Griffith University. Launched in February 2019, Snöape is based on the business model developed with Geoff and embodies the Great Notion approach. Ben decided to create a business in the way that he believes a business should be run.  Ben Continue Reading →