Category: Population

  • Consumption not population is killing us

    If most of the world’s 6.5 billion people were in cold storage and not metabolizing or consuming, they would create no resource problem. What really matters is total world consumption, the sum of all local consumptions, which is the product of local population times the local per capita consumption rate.

    The estimated one billion people who live in developed countries have a relative per capita consumption rate of 32. Most of the world’s other 5.5 billion people constitute the developing world, with relative per capita consumption rates below 32, mostly down toward 1.

    The population especially of the developing world is growing, and some people remain fixated on this. They note that populations of countries like Kenya are growing rapidly, and they say that’s a big problem. Yes, it is a problem for Kenya’s more than 30 million people, but it’s not a burden on the whole world, because Kenyans consume so little. (Their relative per capita rate is 1.) A real problem for the world is that each of us 300 million Americans consumes as much as 32 Kenyans. With 10 times the population, the United States consumes 320 times more resources than Kenya does.

    People in the third world are aware of this difference in per capita consumption, although most of them couldn’t specify that it’s by a factor of 32. When they believe their chances of catching up to be hopeless, they sometimes get frustrated and angry, and some become terrorists, or tolerate or support terrorists. Since Sept. 11, 2001, it has become clear that the oceans that once protected the United States no longer do so. There will be more terrorist attacks against us and Europe, and perhaps against Japan and Australia, as long as that factorial difference of 32 in consumption rates persists.

    People who consume little want to enjoy the high-consumption lifestyle. Governments of developing countries make an increase in living standards a primary goal of national policy. And tens of millions of people in the developing world seek the first-world lifestyle on their own, by emigrating, especially to the United States and Western Europe, Japan and Australia. Each such transfer of a person to a high-consumption country raises world consumption rates, even though most immigrants don’t succeed immediately in multiplying their consumption by 32.

    Among the developing countries that are seeking to increase per capita consumption rates at home, China stands out. It has the world’s fastest growing economy, and there are 1.3 billion Chinese, four times the United States population. The world is already running out of resources, and it will do so even sooner if China achieves American-level consumption rates. Already, China is competing with us for oil and metals on world markets.

    Per capita consumption rates in China are still about 11 times below ours, but let’s suppose they rise to our level. Let’s also make things easy by imagining that nothing else happens to increase world consumption — that is, no other country increases its consumption, all national populations (including China’s) remain unchanged and immigration ceases. China’s catching up alone would roughly double world consumption rates. Oil consumption would increase by 106 percent, for instance, and world metal consumption by 94 percent.

    If India as well as China were to catch up, world consumption rates would triple. If the whole developing world were suddenly to catch up, world rates would increase elevenfold. It would be as if the world population ballooned to 72 billion people (retaining present consumption rates).

    Some optimists claim that we could support a world with nine billion people. But I haven’t met anyone crazy enough to claim that we could support 72 billion. Yet we often promise developing countries that if they will only adopt good policies — for example, institute honest government and a free-market economy — they, too, will be able to enjoy a first-world lifestyle. This promise is impossible, a cruel hoax: we are having difficulty supporting a first-world lifestyle even now for only one billion people.

    We Americans may think of China’s growing consumption as a problem. But the Chinese are only reaching for the consumption rate we already have. To tell them not to try would be futile.

    The only approach that China and other developing countries will accept is to aim to make consumption rates and living standards more equal around the world. But the world doesn’t have enough resources to allow for raising China’s consumption rates, let alone those of the rest of the world, to our levels. Does this mean we’re headed for disaster?

    No, we could have a stable outcome in which all countries converge on consumption rates considerably below the current highest levels. Americans might object: there is no way we would sacrifice our living standards for the benefit of people in the rest of the world. Nevertheless, whether we get there willingly or not, we shall soon have lower consumption rates, because our present rates are unsustainable.

    Real sacrifice wouldn’t be required, however, because living standards are not tightly coupled to consumption rates. Much American consumption is wasteful and contributes little or nothing to quality of life. For example, per capita oil consumption in Western Europe is about half of ours, yet Western Europe’s standard of living is higher by any reasonable criterion, including life expectancy, health, infant mortality, access to medical care, financial security after retirement, vacation time, quality of public schools and support for the arts. Ask yourself whether Americans’ wasteful use of gasoline contributes positively to any of those measures.

    Other aspects of our consumption are wasteful, too. Most of the world’s fisheries are still operated non-sustainably, and many have already collapsed or fallen to low yields — even though we know how to manage them in such a way as to preserve the environment and the fish supply. If we were to operate all fisheries sustainably, we could extract fish from the oceans at maximum historical rates and carry on indefinitely.

    The same is true of forests: we already know how to log them sustainably, and if we did so worldwide, we could extract enough timber to meet the world’s wood and paper needs. Yet most forests are managed non-sustainably, with decreasing yields.

    Just as it is certain that within most of our lifetimes we’ll be consuming less than we do now, it is also certain that per capita consumption rates in many developing countries will one day be more nearly equal to ours. These are desirable trends, not horrible prospects. In fact, we already know how to encourage the trends; the main thing lacking has been political will.

    Fortunately, in the last year there have been encouraging signs. Australia held a recent election in which a large majority of voters reversed the head-in-the-sand political course their government had followed for a decade; the new government immediately supported the Kyoto Protocol on cutting greenhouse gas emissions.

    Also in the last year, concern about climate change has increased greatly in the United States. Even in China, vigorous arguments about environmental policy are taking place, and public protests recently halted construction of a huge chemical plant near the center of Xiamen. Hence I am cautiously optimistic. The world has serious consumption problems, but we can solve them if we choose to do so.

     

    Jared Diamond, a professor of geography at the University of California, Los Angeles, is the author of “Collapse” and “Guns, Germs and Steel.”

  • The facts on population growth

    In an attempt to get a meaningul handle on this debate, the Ebono Institute offers the attached calculator to demonstrate what the relative impact of population growth and consumption rates are. Some of the assumptions are a little rough and ready but it graphically demonstrates the size of the impact from Europe, North America, Japan and Australasia despite its relatively low population and low population growth. China, India and Brazil are collected into the Developing column with the rest of the developed world listed as underdeveloped.

     To use the calculator, alter the numbers in the yellow boxes to see the impact of controlling population growth, growth in consumption of resources and the relative wealth between rich and poor.

    The green row demonstrates the total consumption for each region in 2020 and the pale apricot row demonstrates the factor by which current per capita consumption would be multiplied to acheive this result. The table given here indicates what is required to halve total resource consumption

    This simple and shocking demonstration will be the subject of a series of articles over the course of 2008.

    Other articles on Ebono:

    China, India and Brazil could double emissions

    China emissions increase inevitable

    US names China, India and Brazil as climate deal breakers  

     

  • Population growth and consumption

    Published by the New York Times 

    To mathematicians, 32 is an interesting number: it’s 2 raised to the fifth power, 2 times 2 times 2 times 2 times 2. To economists, 32 is even more special, because it measures the difference in lifestyles between the first world and the developing world. The average rates at which people consume resources like oil and metals, and produce wastes like plastics and greenhouse gases, are about 32 times higher in North America, Western Europe, Japan and Australia than they are in the developing world. That factor of 32 has big consequences.

    To understand them, consider our concern with world population. Today, there are more than 6.5 billion people, and that number may grow to around 9 billion within this half-century. Several decades ago, many people considered rising population to be the main challenge facing humanity. Now we realize that it matters only insofar as people consume and produce.

    If most of the world’s 6.5 billion people were in cold storage and not metabolizing or consuming, they would create no resource problem. What really matters is total world consumption, the sum of all local consumptions, which is the product of local population times the local per capita consumption rate.

    The estimated one billion people who live in developed countries have a relative per capita consumption rate of 32. Most of the world’s other 5.5 billion people constitute the developing world, with relative per capita consumption rates below 32, mostly down toward 1.

    The population especially of the developing world is growing, and some people remain fixated on this. They note that populations of countries like Kenya are growing rapidly, and they say that’s a big problem. Yes, it is a problem for Kenya’s more than 30 million people, but it’s not a burden on the whole world, because Kenyans consume so little. (Their relative per capita rate is 1.) A real problem for the world is that each of us 300 million Americans consumes as much as 32 Kenyans. With 10 times the population, the United States consumes 320 times more resources than Kenya does.

    People in the third world are aware of this difference in per capita consumption, although most of them couldn’t specify that it’s by a factor of 32. When they believe their chances of catching up to be hopeless, they sometimes get frustrated and angry, and some become terrorists, or tolerate or support terrorists. Since Sept. 11, 2001, it has become clear that the oceans that once protected the United States no longer do so. There will be more terrorist attacks against us and Europe, and perhaps against Japan and Australia, as long as that factorial difference of 32 in consumption rates persists.

    People who consume little want to enjoy the high-consumption lifestyle. Governments of developing countries make an increase in living standards a primary goal of national policy. And tens of millions of people in the developing world seek the first-world lifestyle on their own, by emigrating, especially to the United States and Western Europe, Japan and Australia. Each such transfer of a person to a high-consumption country raises world consumption rates, even though most immigrants don’t succeed immediately in multiplying their consumption by 32.

    Among the developing countries that are seeking to increase per capita consumption rates at home, China stands out. It has the world’s fastest growing economy, and there are 1.3 billion Chinese, four times the United States population. The world is already running out of resources, and it will do so even sooner if China achieves American-level consumption rates. Already, China is competing with us for oil and metals on world markets.

    Per capita consumption rates in China are still about 11 times below ours, but let’s suppose they rise to our level. Let’s also make things easy by imagining that nothing else happens to increase world consumption — that is, no other country increases its consumption, all national populations (including China’s) remain unchanged and immigration ceases. China’s catching up alone would roughly double world consumption rates. Oil consumption would increase by 106 percent, for instance, and world metal consumption by 94 percent.

    If India as well as China were to catch up, world consumption rates would triple. If the whole developing world were suddenly to catch up, world rates would increase elevenfold. It would be as if the world population ballooned to 72 billion people (retaining present consumption rates).

    Some optimists claim that we could support a world with nine billion people. But I haven’t met anyone crazy enough to claim that we could support 72 billion. Yet we often promise developing countries that if they will only adopt good policies — for example, institute honest government and a free-market economy — they, too, will be able to enjoy a first-world lifestyle. This promise is impossible, a cruel hoax: we are having difficulty supporting a first-world lifestyle even now for only one billion people.

    We Americans may think of China’s growing consumption as a problem. But the Chinese are only reaching for the consumption rate we already have. To tell them not to try would be futile.

    The only approach that China and other developing countries will accept is to aim to make consumption rates and living standards more equal around the world. But the world doesn’t have enough resources to allow for raising China’s consumption rates, let alone those of the rest of the world, to our levels. Does this mean we’re headed for disaster?

    No, we could have a stable outcome in which all countries converge on consumption rates considerably below the current highest levels. Americans might object: there is no way we would sacrifice our living standards for the benefit of people in the rest of the world. Nevertheless, whether we get there willingly or not, we shall soon have lower consumption rates, because our present rates are unsustainable.

    Real sacrifice wouldn’t be required, however, because living standards are not tightly coupled to consumption rates. Much American consumption is wasteful and contributes little or nothing to quality of life. For example, per capita oil consumption in Western Europe is about half of ours, yet Western Europe’s standard of living is higher by any reasonable criterion, including life expectancy, health, infant mortality, access to medical care, financial security after retirement, vacation time, quality of public schools and support for the arts. Ask yourself whether Americans’ wasteful use of gasoline contributes positively to any of those measures.

    Other aspects of our consumption are wasteful, too. Most of the world’s fisheries are still operated non-sustainably, and many have already collapsed or fallen to low yields — even though we know how to manage them in such a way as to preserve the environment and the fish supply. If we were to operate all fisheries sustainably, we could extract fish from the oceans at maximum historical rates and carry on indefinitely.

    The same is true of forests: we already know how to log them sustainably, and if we did so worldwide, we could extract enough timber to meet the world’s wood and paper needs. Yet most forests are managed non-sustainably, with decreasing yields.

    Just as it is certain that within most of our lifetimes we’ll be consuming less than we do now, it is also certain that per capita consumption rates in many developing countries will one day be more nearly equal to ours. These are desirable trends, not horrible prospects. In fact, we already know how to encourage the trends; the main thing lacking has been political will.

    Fortunately, in the last year there have been encouraging signs. Australia held a recent election in which a large majority of voters reversed the head-in-the-sand political course their government had followed for a decade; the new government immediately supported the Kyoto Protocol on cutting greenhouse gas emissions.

    Also in the last year, concern about climate change has increased greatly in the United States. Even in China, vigorous arguments about environmental policy are taking place, and public protests recently halted construction of a huge chemical plant near the center of Xiamen. Hence I am cautiously optimistic. The world has serious consumption problems, but we can solve them if we choose to do so.

    Jared Diamond, a professor of geography at the University of California, Los Angeles, is the author of “Collapse” and “Guns, Germs and Steel.”

  • Population growth and consumption

    Published by the New York Times 

    To mathematicians, 32 is an interesting number: it’s 2 raised to the fifth power, 2 times 2 times 2 times 2 times 2. To economists, 32 is even more special, because it measures the difference in lifestyles between the first world and the developing world. The average rates at which people consume resources like oil and metals, and produce wastes like plastics and greenhouse gases, are about 32 times higher in North America, Western Europe, Japan and Australia than they are in the developing world. That factor of 32 has big consequences.

    To understand them, consider our concern with world population. Today, there are more than 6.5 billion people, and that number may grow to around 9 billion within this half-century. Several decades ago, many people considered rising population to be the main challenge facing humanity. Now we realize that it matters only insofar as people consume and produce.

    If most of the world’s 6.5 billion people were in cold storage and not metabolizing or consuming, they would create no resource problem. What really matters is total world consumption, the sum of all local consumptions, which is the product of local population times the local per capita consumption rate.

    The estimated one billion people who live in developed countries have a relative per capita consumption rate of 32. Most of the world’s other 5.5 billion people constitute the developing world, with relative per capita consumption rates below 32, mostly down toward 1.

    The population especially of the developing world is growing, and some people remain fixated on this. They note that populations of countries like Kenya are growing rapidly, and they say that’s a big problem. Yes, it is a problem for Kenya’s more than 30 million people, but it’s not a burden on the whole world, because Kenyans consume so little. (Their relative per capita rate is 1.) A real problem for the world is that each of us 300 million Americans consumes as much as 32 Kenyans. With 10 times the population, the United States consumes 320 times more resources than Kenya does.

    People in the third world are aware of this difference in per capita consumption, although most of them couldn’t specify that it’s by a factor of 32. When they believe their chances of catching up to be hopeless, they sometimes get frustrated and angry, and some become terrorists, or tolerate or support terrorists. Since Sept. 11, 2001, it has become clear that the oceans that once protected the United States no longer do so. There will be more terrorist attacks against us and Europe, and perhaps against Japan and Australia, as long as that factorial difference of 32 in consumption rates persists.

    People who consume little want to enjoy the high-consumption lifestyle. Governments of developing countries make an increase in living standards a primary goal of national policy. And tens of millions of people in the developing world seek the first-world lifestyle on their own, by emigrating, especially to the United States and Western Europe, Japan and Australia. Each such transfer of a person to a high-consumption country raises world consumption rates, even though most immigrants don’t succeed immediately in multiplying their consumption by 32.

    Among the developing countries that are seeking to increase per capita consumption rates at home, China stands out. It has the world’s fastest growing economy, and there are 1.3 billion Chinese, four times the United States population. The world is already running out of resources, and it will do so even sooner if China achieves American-level consumption rates. Already, China is competing with us for oil and metals on world markets.

    Per capita consumption rates in China are still about 11 times below ours, but let’s suppose they rise to our level. Let’s also make things easy by imagining that nothing else happens to increase world consumption — that is, no other country increases its consumption, all national populations (including China’s) remain unchanged and immigration ceases. China’s catching up alone would roughly double world consumption rates. Oil consumption would increase by 106 percent, for instance, and world metal consumption by 94 percent.

    If India as well as China were to catch up, world consumption rates would triple. If the whole developing world were suddenly to catch up, world rates would increase elevenfold. It would be as if the world population ballooned to 72 billion people (retaining present consumption rates).

    Some optimists claim that we could support a world with nine billion people. But I haven’t met anyone crazy enough to claim that we could support 72 billion. Yet we often promise developing countries that if they will only adopt good policies — for example, institute honest government and a free-market economy — they, too, will be able to enjoy a first-world lifestyle. This promise is impossible, a cruel hoax: we are having difficulty supporting a first-world lifestyle even now for only one billion people.

    We Americans may think of China’s growing consumption as a problem. But the Chinese are only reaching for the consumption rate we already have. To tell them not to try would be futile.

    The only approach that China and other developing countries will accept is to aim to make consumption rates and living standards more equal around the world. But the world doesn’t have enough resources to allow for raising China’s consumption rates, let alone those of the rest of the world, to our levels. Does this mean we’re headed for disaster?

    No, we could have a stable outcome in which all countries converge on consumption rates considerably below the current highest levels. Americans might object: there is no way we would sacrifice our living standards for the benefit of people in the rest of the world. Nevertheless, whether we get there willingly or not, we shall soon have lower consumption rates, because our present rates are unsustainable.

    Real sacrifice wouldn’t be required, however, because living standards are not tightly coupled to consumption rates. Much American consumption is wasteful and contributes little or nothing to quality of life. For example, per capita oil consumption in Western Europe is about half of ours, yet Western Europe’s standard of living is higher by any reasonable criterion, including life expectancy, health, infant mortality, access to medical care, financial security after retirement, vacation time, quality of public schools and support for the arts. Ask yourself whether Americans’ wasteful use of gasoline contributes positively to any of those measures.

    Other aspects of our consumption are wasteful, too. Most of the world’s fisheries are still operated non-sustainably, and many have already collapsed or fallen to low yields — even though we know how to manage them in such a way as to preserve the environment and the fish supply. If we were to operate all fisheries sustainably, we could extract fish from the oceans at maximum historical rates and carry on indefinitely.

    The same is true of forests: we already know how to log them sustainably, and if we did so worldwide, we could extract enough timber to meet the world’s wood and paper needs. Yet most forests are managed non-sustainably, with decreasing yields.

    Just as it is certain that within most of our lifetimes we’ll be consuming less than we do now, it is also certain that per capita consumption rates in many developing countries will one day be more nearly equal to ours. These are desirable trends, not horrible prospects. In fact, we already know how to encourage the trends; the main thing lacking has been political will.

    Fortunately, in the last year there have been encouraging signs. Australia held a recent election in which a large majority of voters reversed the head-in-the-sand political course their government had followed for a decade; the new government immediately supported the Kyoto Protocol on cutting greenhouse gas emissions.

    Also in the last year, concern about climate change has increased greatly in the United States. Even in China, vigorous arguments about environmental policy are taking place, and public protests recently halted construction of a huge chemical plant near the center of Xiamen. Hence I am cautiously optimistic. The world has serious consumption problems, but we can solve them if we choose to do so.

    Jared Diamond, a professor of geography at the University of California, Los Angeles, is the author of “Collapse” and “Guns, Germs and Steel.”

  • Recycling is just rubbish

    Recycling is just rubbish

    This is the reprint of an article from 2007. Statistics have not been updated and refer to 2007. Shockingly, most of these numbers are worse today than they were 11 years ago.

    The business of waste

    Our major metropolitan areas are running short of landfill and it is being transported increasing distances. Sydney ships around 400,000 tonnes of waste to Woodlawn, near Canberra, every year. Domestic waste makes up around 30 per cent of the total waste produced  with more than 40 percent of that waste goes to land fill. The vast majority of domestic waste is still dumped.

    Recycling of paper, plastic and metals not only reduces the cost of burying that waste in landfill it generates revenue. The separation of biomass from the waste stream to generate energy, via methane, and fertiliser, via compost, also produces revenue at the same time as reducing landfill.

    Capturing methane from landfills reduces greenhouse gases as well. Currently Australian landfill sites produce around ten million tonnes of methane each year, of which two tonnes are curently captured and used to generate electricity. This is a tenfold increase over the previous decade.

    Recycling of domestic waste is in its infancy but is well established in the construction sector. Building and demolition generates one third of Australia’s waste, but recycles steel, concrete and timber in significant quantities. Timber is mostly recovered and reused in renovations, concrete is crushed and used as aggregate in subsequent construction while steel is melted down and reincorporated into new steel products.

    Recycled steel consumes 40 per cent less energy than making steel from raw materials, concrete recycling saves no energy (but involves less quarrying), timber is generally re-used rather than recycled.

    In short, recycling is a significant, and growing, sector of the waste business. The waste business loves recycling because there is money in it.

    Is recycling for real?

    In Stupid White Men, Michael Moore writes,

    I think recycling is like going to church — you show up once a week, it makes you feel good, and you’ve done your duty. Then you can get back to all the fun of sinning!

    He argues that most recycling doesn’t actually happen: The waste companies simply dump the stuff in landfill and pocket the extra money they get paid for picking up two bins instead of one.

    I have personally encountered recycling trucks at the waste transfer depot, quietly dumping paper, cans and PET bottles in with the old sofas, food scraps and building rubble headed for landfill. That was a decade ago, and one example is no proof of widespread abuse. However, Moore cites investigations carried out in Washington DC, that lead him to conclude that the practice is widespread.

    Whatever transgressions might lead us to think that not all waste in our recycling bin gets recycled the overwhelming trend is toward greater use of recycling facilities as a more cost effective way of processing waste. The problem is that we are asking the wrong question. The question is not, ‘How can we better manage our waste?’, but ‘How can we waste less?’

    53 million tyres are thrown out in Australia every year
    53 million tyres are thrown out in Australia every year

    Waste in context

    The danger to our grandchildren from polluted air, water and overburdened landfill is negligible compared to the danger that they will not have enough energy, food and water to enjoy any kind of lifestyle we might wish for them.

    In 1798 Thomas Robert “Pop” Malthus famously predicted that the world would run out of food by 1850.

    He predicted terrible wars, followed by “epidemics, pestilence and plague … [while] gigantic, inevitable famine stalks in the rear.” His simple analysis – that food production increases arithmetically, while unchecked population growth increases exponentially – failed to account for the wonders of the industrial revolution.

    His basic premise was revived early in the twentieth century when, despite the carnage of two world wars, population figures were clearly on an exponential curve while food production was not. The “Green Revolution” of the 1950s saw a further increase in food production thanks to the wonder of fertilisers, pesticides and preservatives all made from fossil fuel. Malthusian gloom was discredited once more.

    Now, we see a third major revival of the concept on a global scale.

    In the green corner we have peak oilers, climate warriors and defenders of the environment. They point out that the world’s fisheries are in crisis, one quarter of the world’s population live in water catchments that cannot supply their demands, we have used half the available petroleum reserves in 150 years and will use the other half in less than forty, carbon dioxide levels are an order of magnitude higher than geologically normal, the world’s forests are disappearing before our eyes and we do not have sufficient arable land to feed the projected population in 2020 even if we manage to sustain current levels of production.

    In the blue corner, the titans of capital point to technological solutions, clean coal, nuclear energy and algae as the miracles that will sustain us. Who needs forest, farms and fish when we can power economic growth using microscopic organisms and subatomic particles? Human history has proved our resilience as a species. We may well evolve a synthetic ecology and maintain our virtual lifestyle. It seems unlikely that we will solve world poverty on the way. Nor will we achieve consensus that this is the future we want to leave our descendants.

    Looked at in terms of this debate, waste becomes a symptom rather than a cause. The waste mountain we produce each year is simply the difference between the resources we consume, and the resources we actually use to survive. Of course, the waste mountain itself is only one part of the resources we squander, we also pump our sewerage out to sea, our unused nutrients into our rivers, and our exhaust fumes into the atmosphere.

    However undesirable the nature of civilisation’s residue, the bigger problem is the squandering of irreplaceable resources. We pump oil from the ground, convert it into plastic, use it once and then throw it away. That oil took millions of years to create and its energy – captured from the sun by prehistoric plants – will never be available again. Intercepting the waste stream to capture that plastic, then using more energy and toxic chemicals to turn that plastic into another bag, a plastic garden stake or a poly-fleece sweater which in turn gets thrown out or recycled again, may be slightly less wasteful than burying it, but it is still a significant waste of finite resources.

    The only logical solution is to reduce our consumption. Unless we do, we face a future of increasing conflict as the world’s wealthy take more resources from the poor. The looming increase in grain prices to satisfy the demand for grain based ethanol fuels is a very real example that will make news headlines in mid-2008.

    Waste management policy-makers talk about the four Rs: Reduce; re-use; recycle and remove. The first two of these go directly to conserving resources, but have almost nothing to do with waste management.

    Reducing waste involves consumption patterns and is generally considered outside the scope of government influence. Resource taxes are considered from time to time, and howled down by industry concerned about the impact on profits. Incidentally, carbon trading is a form of resource tax now being demanded by industry, but only because it has become an integral part of the global economy.

    Re-use of goods that would otherwise become waste is also outside the scope of the waste management industry. Trading of second-hand goods is the simplest form of re-use, but for effective resource management re-use has to be designed into a product before manufacture. An electric appliance made from plastic that is moulded together cannot be taken apart and repaired, or refitted for another purpose. A building that is constructed as cheaply as possible to meet the minimum building regulations becomes nothing but scrap, once the integral structure begins to weaken.

    To reduce the amount of resources we waste, we have to manage our consumption rather than our rubbish.

    You, the consumer

    The only person that can reverse these dynamics, is you. In fact, the consumer is the most powerful person in the economic food chain. After all, we are the ones who buy the products that pay for everything else.

    It is challenging to think that little old you and me can influence the patterns of  waste production and resource consumption as we go about our daily lives. After all, our homes only produce about one quarter of the waste that trundles off to landfill every year, we use about one fifth of the water consumed across the country, one quarter of the energy and one sixth of the transport fuel. How on earth, you may ask, can we affect the other much larger chunk of society.

    The fact is that although we only directly consume a small amount of the resources used by the society we live in, indirectly we are reponsible for one hundred percent. It is our insurance premiums, superannuation payments, bank interest, entertainment budget and the profits generated from every purchase we make, that keeps the wheels of industry turning. If we start to be careful exactly who we give our money to, we can make a real difference to the world, fast.

    The first step in the right direction is to use eco-friendly alternatives where possible. These include recycled (post consumer waste, or PCW) paper, driving a Prius (if you can afford one) and buying goods made from natural materials like Zelfo rather than plastic and aluminium. Buying products that minimise the harm you do to the environment is a significant step you can take as a consumer. On its own though, this is as much a “feel good” approach as anything else. What is required is a framework that really gives some meaning to those purchasing decisions.

    You can salvage the warm inner glow you once got from recycling by tackling the first two of those four Rs, reducing and reusing. You can achieve all that is needed with your wallet and a little ingenuity. Along the way, you can replace the thrill of acquisition with the power of community. You can enjoy life more, by taking less. All it requires is a simple adjustment of values.

    There are three ways to do this.

    1.    Live more simply, that is actually have less stuff.

    2.    Buy things that last, that is keep things for longer so we do not throw stuff away.

    3.    Buy things that are made so that once they have served their initial purpose the components from which they are made can be re-used with minimal reprocessing.

    By changing your lifestyle in accordance with earth friendly values, you can make an even greater difference. Consider the following four steps.

    Shop locally

    Become an active participant in your local community. Walk to the shops, buy goods made in your area. You will reduce the transport involved in shipping goods around the world and reverse globalisation by demanding goods made locally. Take holidays locally, socialise with the people in your neighbourhood. This builds a decentralised independent economy in which you are an active player. The best news is you become a part of a community and it feels good.

    Do it yourself

    Whether it is preparing your own food, repairing things that wear out, or picking up items that other people don’t need any more, you can significantly reduce the resources you consume. Yes, you need skills to do these things but acquiring those skills is satisfying, in a way that sitting down in front of the television can only emulate. Once you start looking at the items you own with DIY eyes, you’ll soon recognise that quality is cheaper in the long run. Well-made goods last longer and can be easily repaired when they begin to wear.

    Generate value

    Grow your own food, make things that other people want, offer your services to your friends, family and the community. The switch from consumer to supplier puts you in a completely different relationship with the community in which you live. You are rewarded by the payment and respect you receive. Instead of being envied because you have the largest TV screen, the most attractive swimming pool or most expensive car, you are loved because of what you do.

    Share generously

    In a world based on consumption, sharing is foolish. If you are always seeking more, the last thing you want to do is give things away. If you value happiness and community over wealth and acquisition, the situation is reversed. Sharing your time, resources, and the goods you create connects you with other people, makes them happy and in turn makes you happy.

    Reality check

    Agriculture uses 80 per cent of the water collected in Australia, industry and transport uses over 80 per cent of the energy generated. Less than one third of the waste generated in Australia comes from our homes. This article detailes how your consumption patterns can make a difference.

    Someone has to buy the goods that industry create. Someone has to pay for the buildings that get knocked down and rebuilt. Someone has to eat the rice or wear the cotton that consumes the water taken from our rivers.

    Your choices as a consumer drive the economy that consumes the resources that destroy the ecosystems that will sustain your grandchildren. Refuse to live in a cheap building that is only built to last for fifty years, refuse to buy water and energy intensive products, refuse to drive to work in peak hour traffic and park in a concrete parking lot. Value everything you do by the impact it has on the environment and live accordingly.

    Not only that, the values of acquisition and consumerism drive economic growth, by learning to live well without consuming more we are turning the economic model on its head.

    An Egyptian friend of mine used to say, “The best revenge is to live well.” I’m not sure who he was avenging, but I am avenging the destruction of the planet. It sure feels better than filling up the recycling bin every fortnight.

    Giovanni Ebono is host of The Generator on Bay FM, community radio station of the year, and director of the Ebono Institute www.ebono.org